FOX 11 reveals the 2018-19 winter storm names
(WLUK) -- It's a tradition that stretches back three decades.
FOX 11 is once again naming winter storms for the 2018-19 season.
Naming winter storms is done for a few reasons. The first is to create a heightened sense of awareness around the storm. When FOX 11 decides to name a winter storm, you know that you can expect a significant winter event that will likely alter your day-to-day plans. It can also help to coordinate preparations for the storm. Sometimes there will be other smaller disturbances before and after a larger storm, and outlining which storm will have the highest impact aids in making the right preparations at the right time. It also helps our coverage of the storm. From social media hashtags to storm-specific coverage, you’ll know exactly what storm we’re talking about.
We name storms when:
- A storm is forecast to produce 5 inches or more of snow for at least half of our viewers
- A storm is forecast to produce significant icing for at least half of our viewers
- A storm is forecast to produce a dangerous combination of winter conditions for our area
When naming a storm, our first concern is the safety and impact to our viewers. A storm that has 4 inches of snow during morning rush hour may be named, while a storm that slowly drops 4 inches over 24 hours may not be.
For example, if we have a snow event during a Packers game producing 4 inches of snow, that would cause hazardous travel for thousands of people. That storm would likely be named. Another example may be a storm producing only a few inches of snow, but with strong winds that cause blowing snow and near-zero visibilities.
This year's names are:
Naming winter storms has been a tradition here at FOX 11 for more than 30 years, since the winter of 1987-1988 when then-Chief Meteorologist John Chandik started the practice. Since then, some larger media outlets and other local stations in different parts of the country have also adopted the practice, although they use different names to outline storms impacting different areas.
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